Mixlab by Bacardi

brand identity / website design / promotional materials

Mix Lab is an end-to-end cocktail journey for the enthusiast and expert bartender. Through these recipes and videos, you can easily expand your knowledge behind the bar. From in-depth cocktail education to glasses and garnishes, you'll be shaking with the best of them in no time.

On the mentioned premise we built a classy, yet youthful & fun visual story. Elegance is reflected in the professional photos, while the dynamically joyful face of Mixlab was merged into colors and typography.

See the website.